This course is for new and experienced sales professionals who are determined to apply best practice selling practices at the highest level of consultative, trusted advisor type selling. Every length and complexity of sales cycle is catered for in this course and we take out time to break selling down into all of its component parts and facets, making sure we don’t miss any aspect. We plot the journey from start to finish on paper, flip chart, large wall charts and relevant media so that we can see it, add to it, challenge it, explain it and make it work.

At the end of the course delegates will be able to:

• Know, understand and apply a best practice, state of the art consultative sales approach giving them all of the tools, models, theories and approaches needed to build relationships, win sales of any size and value and manage relationships including high level key account relationships. No sale, product or service too small or too large for this approach
• Know, understand and apply adapted behaviours, style, tone, pace and body language to all personality and character types so that opportunities to maximise sales success is optimised on every occasion.
• Work in sales with quite confidence, carrying an unrivalled bag of tools for success
• Achieve maximum impact through a new understanding of purchasing and sales psychology.

• How can selling be easy and how can it also be so hard?
• What is selling? What can we learn by defining it with care?
• What is it that goes wrong? And how do we know when it’s going well?
• What are moments of truth and how can we use them to sell?
• How can we apply ‘INK’ psychology to help us sell?
• What do prospects, customers and clients have the right to expect from us / demand from us?
• Selling with RESPECT – breaking the approach down into bite size chunks
• Are “sales closing” course really necessary?
• A model for life? Is it more than just sales?